NOOCHAS | Lovin' Lovage
The Best Nutritional Yeast + Premium Spices
100% Organic and Vegan
Paleo Friendly
In our iconic "Pop it Open" tin can
- Description
- FORMULA
- HOW TO USE
- SHIPPING + RETURNS
Snack seasoning with real character. A quick shake turns popcorn, chips, fries, roasted nuts, and veggie crisps into a tapas moment. Color pops. Aroma blooms. Table-side becomes play.
Heat: gentle.
Why it tastes so big
Lovage leaf leads with celery leaf intensity and bouillon-like savor. Dried chives add fresh green. Nutritional yeast lays a savory, non dairy parmesan body. Organic onion and garlic build warm sweetness. Dried lemon peel brightens. Ruby sumac lifts with tang. Ground mustard seed adds gentle warmth. A thread of organic turmeric brings golden color and soft earth. IGP Celtic sea salt from France keeps everything mineral clean.
Why it feels good
Plant based. Dairy free. Clean label. Naturally occurring B vitamins from nooch. Everyday pantry sprinkle for flavor with purpose.
Why we are the premium NOOCH provider
Because we build on only the best.
Heritage lovage leaf for true garden-green character. Ruby sumac for bright tart lift. Mineral Celtic sea salt from France for a crisp finish. Lakadong Turmeric for a small anti-inflammatory hit. Organic nutritional yeast under strict EU sourcing. 100% glutenfree.
Contains one allergen (bold)
Nutritional Yeast, IGP Certified Celtic Sea Salt, Organic Lovage Leaf Powder, Dried Chives, Organic Onion Powder, Organic Garlic Powder, Dried Lemon Peel Powder, Ground Mustard Seed, Organic Sumac Powder, Organic Lakadong Turmeric Powder
- Dose: 1 teaspoon per portion. For popcorn, 1 to 2 teaspoons per large bowl.
- Timing: add at the finish for bright green aroma; season during cooking for deeper savor.
- Popcorn: freshly popped kernels, butter or olive oil, generous shake.
- Potatoes: hot fries, roasted or smashed potatoes; season while steaming.
- Roast chicken or turkey: oil rub, sprinkle before roasting, finish again at the table.
- Soups and broths: stir 1/2 to 1 teaspoon per cup just before serving.
- Egg salad and spreads: fold into a mayo or yogurt base; chive-friendly.
- Green vegetables: broccoli, green beans, zucchini; season warm from the pan.
- Vinaigrette: 1 tablespoon blend + 4 tablespoons olive oil + 1 tablespoon lemon juice; whisk.
- Compound butter: 1 tablespoon blend per 100 g soft butter; chill, slice to serve.
- Grain bowls: finish warm rice, farro, or barley; clean herb snap.
- Fresh cheese: labneh or goat cheese, a light dusting and olive oil.
- Storage: airtight, cool, and dry. Natural blend without anti-caking; loosen if clumping.
Orders are hand-blended in small batches for peak freshness and typically ship within 24 hours via trusted, responsible carriers. Due to the perishable, organic nature of our products, all sales are final and we are unable to accept returns.
Complete the look:
Superfood CARD
It's all about the NOOCH.
We source only the best organic nutritional yeast flakes from Saccharomyces cerevisiae, cultivated on purified molasses in a controlled environment for consistent quality. Certified organic and produced in full compliance with EU regulations for organic yeast. Inactive and non-leavening; free from Candida albicans. No added wheat flour or carriers, preserving a naturally protein- and B-vitamin-rich profile. Carefully dried for clean aroma, stable flow, and shelf integrity.
What is in this NOOCHAS blend?
Organic Lovage
Dried Lemon Zest
Organic Sumac
Lakadong Turmeric
Organic Dried Chives
You might be wondering
What makes LOVIN' LOVAGE premium?
Heritage lovage leaf for true celery-leaf savor. Ruby sumac for clean tart lift. Mineral Celtic sea salt from France. B12 organic nutritional yeast under strict EU sourcing. No fillers.
Best use and technique
Brightest aroma at the finish. Also suitable during cooking for deeper savor. Ideal on popcorn, potatoes, roast chicken, soups, egg salad, green vegetables, vinaigrettes, compound butter, and grain bowls. Store airtight, cool, and dry.
How hot and how salty is it?
Heat is gentle with a mustard-warm snap. Salt is moderate and mineral clean. Typical dose is 1 teaspoon per portion. For popcorn, 1 to 2 teaspoons per large bowl.
Is it vegan, gluten free, and additive free?
Plant based. Dairy free. 100% gluten free. No added MSG. No artificial flavors. No anti-caking agents. Contains mustard seed.
About us
Small Family Atelier
We're a family-run studio tucked away in Dendermonde, where every blend is mixed by hand, in small batches, with obsessive care. It's quiet work. No machines humming. Just us, our raw ingredients, and a belief in doing things properly.
We Love Health
We care deeply about what goes into the body. That’s why every ingredient we use has a reason: rich in nutrients, chosen for its function, and combined with intent. Eating well isn’t a trend here. It’s just how we do things.
We Love Flavor
This isn’t health food that forgets to taste good. We blend for full flavor and use the finest ingredients to accomplish this. Whether it’s a morning egg or a slow Sunday stew, every sprinkle is designed to hit the senses and do the body good.
Benefits of Nutritional Yeast
Naturally Occuring B's
Cheese Like, No Dairy
Fun Flavor Topping
Irresistible Popcorn Upgrade
Turn a simple bowl of popcorn into a gourmet experience with NOOCHAS. Our signature nutritional yeast blends deliver savory depth, rich umami, and a nourishing boost of natural B-vitamins. It’s the easiest way to transform movie night or snack time into something truly craveworthy. Once you try it, plain popcorn will never be the same.
STEP 1
Pop It Right
Begin with premium, non-GMO popcorn kernels. For best results, use a heavy bottomed pot with a tight lid: heat a small amount of oil, add the kernels, cover, and shake gently until they pop light and fluffy. Air-poppers are also excellent if you prefer a no-oil method.
STEP 2
Butter It Up
Toss with melted (real) grass-fed cow butter or ghee for richness, or use a light drizzle of extra-virgin olive oil for a brighter touch. Avoid margarines and other fake butters.
STEP 3
Apply NOOCHAS
Sprinkle generously and toss well. We recommend a liberal dose for that signature savory crunch.
Collection Highlight
Discover Our Signature Spice Blends
Beyond NOOCHAS, discover our Signature Spice Blends. These 100% Organic superfood compositions pair smoky chilies, mineral salts, bright citrus, and wild herbs to deliver clean umami, vivid color, and healthy flavor. This is where we treat spice as a religion.